Excitement about communications excites Ari – as a profession and field of business, of course, but especially as a tool for good management. The growing role of communications in strategic and financial management has added on to his excitement. Ari is strongly experienced in communicating them both. Themes of responsible actions and societal impact also interest this all-rounder of communications. For him, impressive communications always come from learning together and the right “lite till” attitude.
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